Dolce&Gabbana Opens Luxury Boutique and Café in Diriyah’s Bujairi Terrace

Diriyah: Dolce&Gabbana, the world-renowned Italian fashion brand, has launched a new 1,500-square-meter luxury boutique and café, DG Caffè, in Bujairi Terrace, Diriyah. This marks one of the brand’s largest global outlets, combining Italian style with the traditional Najdi architecture of Saudi Arabia.

A Blend of Elegance and Heritage

The new boutique showcases Dolce&Gabbana’s wide range of collections, including clothing, accessories, fine jewelry, watches, beauty items, and home décor. Visitors will also find an exclusive section dedicated to Abayas, highlighting the brand’s commitment to honoring Saudi cultural traditions.

The boutique’s design features custom displays and a unique ceiling system that enhances the space’s luxury ambiance. This perfect fusion of modern elegance and cultural heritage makes it a standout addition to Bujairi Terrace.

Italian Cuisine with a Saudi Twist

At the heart of the boutique is DG Caffè, a sophisticated café offering a menu inspired by Italy’s rich culinary traditions and tailored to local Saudi tastes. The café provides visitors with a luxurious dining experience in a vibrant setting.

Diriyah: A Growing Cultural Hub

Jerry Inzerillo, Group CEO of Diriyah Company, expressed excitement about the new addition to Bujairi Terrace. “Dolce&Gabbana’s boutique and café add a touch of luxury to our dynamic retail and dining hub,” he said.

Inzerillo highlighted Diriyah’s transformation into a world-class destination for culture, tourism, and luxury. “As we create the world’s greatest gathering place, we invite global partners to join us on this incredible journey,” he added.

Bujairi Terrace: A Top Destination

Since its opening, Bujairi Terrace and the nearby UNESCO World Heritage Site, At-Turaif, have welcomed over 2 million visitors. The area offers a blend of history, fine dining, and retail experiences, attracting both locals and tourists.

Diriyah’s Vision for the Future

Diriyah is rapidly evolving into a premier destination to live, work, and enjoy. The development is set to house over 100,000 residents and expects to draw 50 million annual visitors by 2030. With its mix of world-class retail, hospitality, and cultural attractions, Diriyah is setting new standards for urban development.